Some of the most creative entrepreneurs I've seen are those folks selling stuff beside the road. Traveling around in my RV, I get to see lots of folks selling stuff along the road and once in a while something will catch my attention enough that we'll go to the trouble to stop. (And in a giant rig like ours, you don't just stop on a dime.)

The other day I saw a guy selling fresh shrimp at a busy intersection. The cool thing was that he was selling it out of a boat! I've seen many people selling shrimp and other seafood from the back of a truck, but never from a boat and I thought that was so cool. Even though the boat was on a trailer, of course, it still gave the illusion that his shrimp might be fresher because they were coming right from the boat. I loved it.

I'm sure you've seen cars, trucks, vans and other vehicles with advertisements and website url's all over them promoting a business of one kind or another. Lately I've been seeing a lot of vehicles like this that also have a plastic box with a hinged lid so it stays watertight attached to the back of the vehicle filled with business cards. One in particular I saw in a parking lot was for a mobile dog grooming business.

This seems like a clever way to reach folks who might otherwise not have a pen or paper handy to write down a phone number or a web address. Prospects can just reach in and grab a card. (Of course, if you use this strategy you might want to make sure your car alarm is disabled.)

I'm always intrigued by clever marketing strategies. If you've seen something unusual that caught your eye, write me and tell me about it. I'll keep you posted on the things I see, too.

Who knows, you may get a great idea that you can use for your business, too.